|In 2016, Siam Commercial Bank (SCB), Thailand’s largest commercial bank, embarked on its multi-year transformation journey to strengthen its competitive edge, with data-driven transformation as one of its primary objectives. Leveraging best-in-class data and analytics capabilities to enhance customer experience, SCB launched the Business Intelligence (BI) Transformation program, which comprehensively addresses technology, organization, people, and change management. The BI Transformation program features a new data and analytics operating model, as well as a Hadoop-based data lake, data visualization and virtualization tool, and data lab for data science modeling. More importantly, the bank has addressed change management with a series of programs targeted at driving user adoption.|
To scale, SCB migrated its on-premise data lake to cloud, while a model management tool was also implemented for analytical models management. To support this initiative, SCB has grown a strong pool of data engineers and scientists, as its new data lake manages data up to 61% more efficiently. Overall, SCB’s BI Transformation program has lowered total cost of ownership (TCO), promoted data sharing and usage in a governed environment, and improved use of data science and machine learning to drive the bank’s desired business outcomes.